What do the people on your project teams get out of working on your project teams? I'm not talking about money. I mean attention, growth, opportunity. Are you making your projects the coolest possible things your people could be working on? Do they look forward to each meeting, each task, each opportunity? Is each project encounter a new creative possibility? What are you offering your project teams that they can't get anywhere else? Elevate your project teams by increasing the level of creativity. Try new things. Value new ideas. Get wild and crazy in your brainstorms. When you find that and deliver, your teams will do whatever it takes to complete the project. Isn't that what you want? -- Doug Smith
