What race are you racing? We've seen everything possible get gamified - shopping, performing, deciding, status, promotions, ticketing, seating...on and on we are all subjected to points, likes, smiles, and other ways to manipulate us into buying one thing or another, whether or not we want it that way. Let's pause. Let's think about all this gamification. Are the points adding up to significance? Are the likes making the world a better place? Are we at all better off by competing for every nugget of attention? Hmmm? Some people are already reacting. What happens when the old enticements stop enticing? What happens when people focus on what really does matter -- relationships, hope, trust, love, compassion...human interaction? We need to decide quickly, because AI surely does not care, will not differentiate, and will not forgive. The points add up, but people matter more. When the rat race rats stop racing the rat race has to change. Let's change for us, and not for t