Do you care about your customers? Do your customers care about you?
Unless we truly, sincerely, passionately care for our customers why would they ever care about us?
It's too easy to provide shoddy service. In a world where price dominates and the lowest bidder gets the gig, we learn to cut corners in order to make more time for more work because we need more work because each job pays less. It's gotten many businesses to where we are today.
What if we paused long enough to think that thru? It is still true that you get what you pay for when it comes to quality. But, we control our end of that bargain. Here's what I'd like to see:
- As a customer, consider carefully every transaction for value instead of just for cost.
- As a service provider, provide the best service available from anyone at any price -- even when we're underpaid
We can impact every transaction, one way or the other.
Let's care truly, sincerely, and passionately about our customers and provide the best service possible.
-- doug smith