Everyone Serves

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Everyone serves. Some of us simply serve better than others.

When companies treat customers poorly it's easy to see that as poor service to the customers. It also serves the company poorly. If there is not more to business than the bottom line, the bottom line will hit the bottom with a thud. Painfully. Sometimes rapidly.

Everyone serves. We can serve devotedly or we can serve resentfully.

When we serve with devotion -- to a higher cause, for a better world, because we like and love people, because we see that as the best way to lead with courage, clarity, creativity, and compassion -- then we enjoy the experience. Service brings us joy.

When we serve with resentment -- the quality of the service suffers and there is no joy in it. Instead of the intrinsic satisfaction of service, of helping another human, we hold onto a low boiling anger that poisons the transaction, the relationship, and (gasp) ourselves.

The work is the same, but the attitude is different.

It's a mistake to believe that some must serve while the rest are served, because we are all born to serve.

Everyone serves. Why not serve with devotion and therefore serve ourselves as well?

-- doug smith

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As a customer, you'd know what you want. That's worth keeping in mind. Sometimes things might seem good for business but be bad for customers. If money is the only bottom line we find ourselves at the bottom quickly. It takes courage to say no to something that is bad for your customer but profitable for your business. People with that kind of courage are people worth doing business with. -- doug smith

Solve It and Move On

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